Behind Sports with Jeff Price – PGA of America Chief Commercial Officer

Jeff Price is the acting Chief Commercial Officer for .

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After receiving his M.S. from the University of Massachusetts and B.A. at Bates College, Jeff Price entered the sports marketing industry ready to make an impact. In 1999 and 2000, identified Price on the annual list of 40 Under 40. Seven years later, Jeff appeared on Sports Business Journal’s top ten lists of sports industry digital leaders.

With extensive knowledge of marketing, Jeff Price began his career at the , , and Host/USA’s Big 12 Conference partnerships. Next, Price would elevate to leading Mastercard’s sponsorship marketing, and establishing himself as President of  .

In 2010, Jeff Price was responsible for the revamp of , which focused specifically on trending stories and breaking news. Recognizing the importance of technology, Price formed a positive relationship with Facebook which built Sporting News’ social media presence. In January 2011, Sporting News and agreed to merge to create a premier sports site.

Jeff Price’s 20 years of marketing brilliance established himself as an industry pro. This reputation of innovative accomplishments led to his eventual hiring with . In June 2014, Jeff Price was named Chief Commercial Officer of the PGA of America. Stationed at PGA Headquarters in Palm Beach Gardens, Florida, Jeff controls the commercial operations of the PGA which includes media marketing, merchandising, and sponsorships.

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